Tuesday, October 12, 2010

Fiske et al Article

- When does a commodity go from being fantastic to plastic and vice verse? Why do we as a society let these products define who we are and articulate what type of individual we are/ have become?

- Why are consumers so reliant on bulk and one stop shopping? It appears these days that every major shopping chain is upgrading to accomodate the masses; but if this continues where does the excitment go regarding variety and choice?

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