Tuesday, September 14, 2010

Signification

1. The discussion of myth by Fiske basically plays into stereotypes. Fiske discusses the classic roles of women and men and sees those roles as 'myths.' To me, a myth is a falsehood, or an exaggerated story, and the idea that advertising has a role in changing and determining those roles interests me since that is the field I want to work in.

2. I also found the facts on scientists portrayed on television interesting. The fact that they are seen as 'deceitful, evil, and irreligious' suggests that as a culture, we see science as a bad thing, when in fact it is quite the opposite. That study was pretty old so I'm curious if the numbers have changed now.

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