Schor

Schor refers to sociologist Bourdieu's idea that family socialization and educational experiences are primarily responsible for consumer tastes. In current times, the media also plays a key role in socialization. If consumer education and finances were mandatory elements of school curriculums, would it be enough to counteract the consumeristic effects of the media?

Schor seems to believe that if the environmental damage incurred in production was included on the products we purchase that it would deter our tendency to over-consume. Would this actually be the case, or would the need to fit into identifiable social groups through consumerism prevail?